4 WEEKS · LIVE GUIDANCE · A CLEAR PATH FORWARD
From Craft to Business
A step-by-step, live program for makers who want to turn their craft into a real business with structure, support, and practical next steps.
You already have the craft. Now it’s time to build the business around it.
From Craft to Business is designed for makers who want clarity, structure, and support without pressure or overwhelm.
You want a business that supports your life — and your creative work
You’re ready for clear steps instead of figuring everything out alone
You want practical guidance that makes sense and feels doable
You’re building something real, not just “trying it out”
Live program · Limited spots available
WHAT TO EXPECT INSIDE
Inside the program, you’ll move through the work step by step, with live guidance and time to apply what you’re learning as you go.
Week 1: Stepping Into the Role of Business Owner
This week is about making the shift from “just making things” to building a real business around your work. We focus on mindset, foundational business habits, and clarity around priorities, so you move from uncertainty to intentional decision-making. By the end of the week, you’ll feel grounded, focused, and ready to move forward with confidence.
Week 2: Understanding Your Customers and What They Buy
This week helps you get clear on who your customers are, what draws them in, and why certain products sell better than others. We’ll look at your product mix with fresh eyes and introduce simple ways to track what’s working, so you can create with more intention and less guesswork. By the end of the week, you’ll feel clearer about what to focus on, what to make more of, and what to stop overthinking.
Week 3: Preparing to Sell With Confidence
This week focuses on removing the guesswork from selling your work in person. You’ll learn how to plan inventory, prepare for markets, and use simple display principles that help customers understand and engage with your work. By the end of the week, you’ll feel more confident showing up to sell, knowing your preparation and presentation support better sales and more consistent results.
Week 4: Pricing, Finances, and Business Essentials
This week is about putting the essential pieces of your business in place. We focus on pricing your work in a way that’s sustainable, understanding finances so you’re not guessing about numbers, and covering the required legal steps for running a small product-based business. By the end of the week, you’ll know what needs to be in place behind the scenes so your business is ready to keep growing.
If you’re ready to build your business with guidance and support, this is the next step.
Have questions? Book a free Initial Strategy Session or send us a message.
Built to support makers across a wide range of creative fields
Jewelry
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Pottery & Ceramics
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Home Decor
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Woodworking & Turning
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Cottage-Permit Food & Beverage
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Clothing & Screen Printing
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Custom 3D-Printed Art
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Etching & Engraving
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Florals
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Furniture
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Glass Art & Glassblowing
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Lotions & Balms
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Metal & Iron Art
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Music
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Painting & Illustration
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Pet Accessories
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Photography
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Quilts & Blankets
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Stationery
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Tattoo & Piercing Studios
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Leather Goods
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Jewelry • Pottery & Ceramics • Home Decor • Woodworking & Turning • Cottage-Permit Food & Beverage • Clothing & Screen Printing • Custom 3D-Printed Art • Etching & Engraving • Florals • Furniture • Glass Art & Glassblowing • Lotions & Balms • Metal & Iron Art • Music • Painting & Illustration • Pet Accessories • Photography • Quilts & Blankets • Stationery • Tattoo & Piercing Studios • Leather Goods •
Designed for Where You Are Now
You know how to make your work. You’ve spent time developing your craft, and you care deeply about what you create. But turning that work into a real, steady business still feels unclear.
You may be selling occasionally, preparing for markets, or thinking seriously about what it would look like to do this more intentionally. You want your business to support you financially and creatively — without pressure, hustle, or losing the spark that made you start in the first place.
From Craft to Business is designed to help you move from making to building, so your creativity is supported by structure, not overshadowed by it. You’ll gain guidance, focus, and a clear path forward to grow a business around your work that feels sustainable, grounded, and aligned with how you want to live and create.
This Program Is For
Makers with strong creative skill who want more structure around the business side
People who feel unsure what to focus on first or next
Those selling at markets or pop-ups, or preparing to do so
Creatives who want to take their work and their business seriously
People who want clear, practical guidance without hype
Those who want to build something real instead of winging it
This Program Is Not For
People looking for fast results or overnight success
Those looking for advanced growth or scaling strategies right now
Anyone expecting shortcuts or a done-for-you solution
Creatives who are not interested in selling or building a business
Why This Program Is Different
From Craft to Business was created specifically for makers.
Not generic small business owners.
Not service providers.
Not people chasing fast growth or flashy strategies.
This program is built for people whose work is hands-on, expressive, and deeply personal — and who want to build a business around that work without losing what makes it meaningful.
The approach is shaped by real experience. It’s taught by someone who has sold at markets, navigated pricing uncertainty, prepared for shows, and learned the business side the same way most makers do: through trial, error, and persistence. That creative background, combined with years of business and leadership experience, means participants are guided by someone who understands both sides of the journey.
The teaching style is intentionally simple and steady. Concepts are broken down into clear, approachable steps. Business topics are translated into everyday language that feels doable, not intimidating. Nothing is rushed. Nothing is padded with jargon.
Every example, tool, and checklist is rooted in the handmade world. Product-based businesses. Craft markets. Real inventory decisions. Real pricing questions. Participants don’t have to translate advice meant for someone else’s business — they see themselves reflected in the process.
Just as importantly, the environment matters. From Craft to Business is a supportive, judgment-free space where questions are welcomed and progress happens with guidance instead of pressure. Many makers carry the belief that they’re “not business-minded.” This program dismantles that idea by meeting them where they are and showing them how capable they already are.
The result is a program that blends structure with warmth, practicality with empowerment, and business clarity with respect for creativity — so makers can build something sustainable without sacrificing joy.
If this approach resonates, the next step is to join the upcoming cohort.
What You’ll Walk Away With
This program is designed to move you from uncertainty to steady action, so you’re no longer guessing, piecing things together, or second-guessing every decision.
By the end of From Craft to Business, you won’t just have more information. You’ll have clarity, confidence, and a foundation you can actually use.
Practically, you’ll leave with:
A clear, simple approach to pricing your work so it reflects its value and supports real profit
A defined understanding of who your customers are, what they care about, and how to speak to them with intention
A working grasp of the legal and operational basics needed to run a legitimate craft business
Confidence preparing for markets or pop-ups, including what to bring, how to set up, and how to sell with ease
Simple systems for planning, organizing, and tracking your work without overcomplicating things
Clarity around your product mix so you know what to focus on — and what to let go of
A realistic, early-stage marketing approach built on small, consistent actions
Spark for Small Businesses-created checklists and tools you can return to long after the program ends
Just as importantly, you’ll feel:
More confident making decisions because you finally understand the foundations
Relieved to have a clear path instead of carrying everything alone
Proud of taking real, intentional steps toward building something sustainable
Supported and understood inside a warm, creative learning environment
Validated as a maker who can be business-minded without losing their identity
Hopeful about your future, knowing your craft can support you financially without losing its joy
Grounded by having tools and systems you trust
Everything is designed to be usable immediately, not someday, not “once you’re ready.”
This isn’t about becoming someone else or forcing your work into a mold. It’s about building a business that fits you, and gives your craft the support it deserves.
Have questions? Book a free Initial Strategy Session or send us a message.
How the Program Works
A simple, supportive structure designed to fit real creative lives.
Live, Guided Sessions
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This is a live, four-week program with weekly sessions led by Spark For Small Businesses. Each week builds on the last, giving you clear direction and guidance as you move through the work.
One Clear Focus
Each Week
★ ★ ★ ★ ★
You’ll always know what to focus on next. Each week has a defined theme so you’re not juggling everything at once or wondering if you’re doing the “right” thing.
Learn,
Then Apply
★ ★ ★ ★ ★
This isn’t just information. You’ll have time between sessions to apply what you’re learning to your own work, at your own pace, with support along the way.
Support Without Pressure
★ ★ ★ ★ ★
Questions are welcome, progress looks different for everyone, and there is no expectation to have it all figured out. The focus is on steady, meaningful progress that fits your real life.
From Craft to Business
A live, four-week guided program for makers
A supportive, step-by-step experience that helps you build a sustainable business around your craft through clear guidance and thoughtful structure.
Four live weekly sessions with clear focus and guidance
Morning and evening session options designed to fit busy schedules and real life.
Real-world business foundations tailored specifically to makers
Time to apply what you learn between sessions, at a manageable pace
Spark for Small Businesses-created tools, checklists, and resources you can keep using
One-Time Payment
$595
Live program · Limited spots available
You don’t need to have everything figured out before you join. This program meets you where you are.
Want More Personalized Support?
If you’d like additional one-on-one guidance, you can add private business coaching sessions to your experience.
These sessions are ideal if you want help applying the material directly to your specific products, pricing, or business questions.
Up to six 1-hour private coaching sessions ($69 per session)
Focused on your business, challenges, and goals
Scheduled at your pace during or after the program
Available as an optional add-on at checkout
Ready to build a business that supports your creative work?
From Craft to Business helps you organize your offers, pricing, and priorities so your business runs smoothly day to day.
Prefer to start with a message? Contact us.